From what I've said previously, it makes total sense for liberals in America to assign the
greatest slur they can think of (fascists/Nazis) to conservatives, while
conservatives assign the greatest slur they can think of to liberals (Communists/socialists).
The problem is, at least with the liberals' use of fascism and Nazism,
they fail to look deeper at both fascism (which they abhor) and
socialism (which they wish to emulate).
Socialism, it is widely thought, was the brain-child of the
theories of Robert Owen. Owen (1771-1858) used his extraordinary skill
in managing and overseeing to create a successful textile mill at New
Lanarck. He was able to put several of his progressive ideas into
practice at New Lanarck, and these successes gave him the opportunity to
put his more radical, socialist theories into practice, most notably at
New Harmony in Indiana. Owen's socialism reduced the population into
small "societies" of about 500-3000 people, and removed private property
and private ownership: all that mattered was the success of the "society". All people shared everything, and each would
receive according to their need. Everyone would exist in relative
equality in these self-contained societies, which would be overseen by a
capable, qualified and adept overseer. Groups of societies would be
linked together, and those groups would be linked together, until every
society was part of a globally integrated, non-competitive socialist
utopia. In classical socialism, the goal is the economic survival/success of
each individual, not competitive "collective". Due to the
non-competitive nature, the idea of nationalism, or pride in one's
collective, or heritage, or individuality is supposed to be
non-existent. Any sort of differentiation between individuals would
create a competitive atmosphere, which would undermine the socialist
utopia. Thus, true socialists are afraid of nationalism, or "American
exceptionalism", so much so that the would label anyone who demonstrates any sort of pride in their country as "fascists" thought to invoke the totalitarian regime of Hitler.
Fascism is first seen in Mussolini's Italy. Mussolini's fascism was centered around his authority as a dictator, and the uber-nationalism that accompanied Italy's militarism. For Mussolini's Italy, everything revolved around the good of the State. So important was the State's influence on everyday life, that a common joke was that while everything was going to hell-in-a-handbasket, at least the (state-run) trains ran on time. Over time, he dramatically increased state control over the private sector, eventually settling on a system called corporatism, which melded a centralized economic plan with privately run businesses. Mussolini was the first, but not the last. Adolf Hitler adopted the fascist idea with his National Socialists is Germany. For the Nazi party, the good of the state was the goal, and while Mussolini never really went full socialist, Hitler did. However, we don't really hear about Hitler's love-affair with socialism. Instead we are faced with his great nationalism, his Thousand Year Reich, and the "Fatherland".
The fact is, that all fascists used socialism as their economic policy to some extent. The goal of the fascist is the success of the state...thus, socialism, with its goal of economic "success" of the society is a good match. Fascists will, because of their insistence on the importance of the state over the importance of the individual, adopt socialist policies. For this reason, it is rather ironic that American liberals (who want state control of the economy, and who believe in the importance of the state over the importance of the individual) call American conservatives (who are proud of the United States and believe in the importance of the individual over the importance of the state) "fascists".
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